Job Description

Data Analyst & Visualization Specialist -DTC

Role: Experienced Data Analyst & Visualization Specialist

We are seeking a highly motivated and experienced Business Data Analyst that is skilled at performing data analysis and utilizing business intelligence tools and approaches to drive insights and business decisions for a product company's sales organization, with a specific focus on direct-to-consumer (i.e. stores & e-commerce) sales.

Responsibilities:

• Conduct Direct-to-Consumer (DTC) Sales Analyses: Conduct in-depth, exploratory data analysis analyses and investigations to understand sales trends, identify opportunities, and address challenges in the company's DTC channel. This includes drill-down analysis, ad-hoc reporting, and proactive exploration of data to uncover actionable insights, and presenting insights and recommendations to senior leaders.
• Develop & Support Reporting & Insights. Develop and maintain reporting processes that provide a clear and comprehensive view of business performance in the DTC channel. Create and propose impactful data visualizations to effectively communicate key metrics and trends to stakeholders.
• Drive Insights to Action: Conduct ad hoc analyses to address specific business questions and challenges. Be a key partner to the channel lead, providing analytical support and insights that inform sales strategies and optimize their go-to-market approach.
• Recommend Data & Insights Process Improvements: Propose adjustments to sales models and potential improvements to data sources, to optimize sales operational plans and identify areas for efficiency improvement and standards.

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